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General Mills Introduces Cheerios as CheeriOats (1941) Options
Daemon
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General Mills Introduces Cheerios as CheeriOats (1941)

General Mills introduced its oat-based, ready-to-eat cold cereal as CheeriOats but, in 1946, changed its name to Cheerios because of a trademark dispute with Quaker Oats. Today, it comes in nearly a dozen different flavors and is marketed to children as well as adults. It has used several different characters in its advertising over the years, including Charlie Brown from Peanuts. Why did the US Food and Drug Administration call Cheerios an "unapproved new drug" in 2009? More...
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General Mills Introduces Cheerios as CheeriOats (1941)
General Mills introduced its oat-based, ready-to-eat cold cereal as CheeriOats but, in 1946, changed its name to Cheerios because of a trademark dispute with Quaker Oats. Today, it comes in nearly a dozen different flavors and is marketed to children as well as adults. It has used several different characters in its advertising over the years, including Charlie Brown from Peanuts.
KSPavan
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General Mills Introduces Cheerios as CheeriOats (1941)
General Mills introduced its oat-based, ready-to-eat cold cereal as CheeriOats but, in 1946, changed its name to Cheerios because of a trademark dispute with Quaker Oats. Today, it comes in nearly a dozen different flavors and is marketed to children as well as adults. It has used several different characters in its advertising over the years, including Charlie Brown from Peanuts.
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The General Mills Corporation introduced CheeriOats in 1941 as the first ready-to-eat oat cereal. The name was changed to Cheerios in 1945 and reflects the “O” shape of the cereal, which required extensive trial and error to create the toasted puffed shape and texture. By 1951 the cereal had become the number one seller of cold cereal for the company. Since that time the brand has expanded into a dozen varieties, most notably in 1979 with the introduction of Honey Nut Cheerios and its BuzzBee mascot.

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General Mills Introduces Cheerios as CheeriOats (1941)
General Mills introduced its oat-based, ready-to-eat cold cereal as CheeriOats but, in 1946, changed its name to Cheerios because of a trademark dispute with Quaker Oats. Today, it comes in nearly a dozen different flavors and is marketed to children as well as adults. It has used several different characters in its advertising over the years, including Charlie Brown from Peanuts.
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